Privacy Policy for Easy Smart Home

Last updated: 16 May 2025

Welcome to Easy Smart Home (“we”, “us” or “our”). We operate the website http://easysmarthome.co.uk (the “Site”). This Privacy Policy explains how we collect, use, share and protect your personal information when you visit or make a purchase through our Site. We are committed to safeguarding your privacy and ensuring you have a positive experience on our Site.

1. Data Controller

Easy Smart Home

Registered Office: 1 Mill Road, Epsom, England, KT17 4AH, United Kingdom

2. Information We Collect

2.1 Personal Information

When you register for an account, place an order, subscribe to our newsletter or contact us, we may collect personal details such as:

• Name
• Email address
• Postal address
• Telephone number
• Payment information (e.g. credit card details)

2.2 Usage Data

We automatically collect information about how you use our Site, including:

• IP address
• Browser type and version
• Pages viewed and time spent on each page
• Referring URL and exit pages

• 2.3 Cookies and Similar Technologies

We use cookies, web beacons and similar technologies to:

• Remember your preferences
• Analyse Site traffic
• Personalise content and offers

You can manage cookie settings via your browser; however, disabling certain cookies may affect Site functionality.

3. How We Use Your Information

We process your information to:

1. Provide and improve our services – manage orders, process payments, and respond to enquiries.
2. Personalise your experience – recommend products based on your browsing and purchase history.
3. Marketing – send you newsletters, promotions and updates (you may opt out at any time).
4. Analytics and security – monitor Site performance, detect fraud and ensure the security of our systems.

4. Legal Basis for Processing

Under the UK GDPR, our lawful bases for processing your personal data are:

• Contractual necessity: to fulfil orders and services you request.
• Legitimate interests: for Site security, fraud prevention and improving our services.
• Consent: for sending marketing communications.

5. Sharing Your Information

We may share your data with:

• Service providers (payment processors, delivery companies, IT hosting). They act only on our instructions and are bound by confidentiality.
• Professional advisers (lawyers, accountants), when required.
• Regulatory authorities or law enforcement, if obliged by law, or to protect our rights.

We do not sell or rent your personal data to third parties for marketing purposes.

6. International Transfers

Your data may be stored and processed within the UK or the European Economic Area (EEA). If we transfer your data outside the UK/EEA, we will ensure appropriate safeguards (e.g. standard contractual clauses) are in place.

7. Data Retention

We retain your personal data only as long as necessary for the purposes set out in this Policy, or to comply with legal obligations. After that, data will be securely deleted or anonymised.

8. Your Rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you.
• Request correction of inaccurate data.
• Request erasure of your data (“right to be forgotten”).
• Object to or restrict processing.
• Data portability.
• Withdraw consent (where processing is based on consent).

To exercise any of these rights, please contact us. We will respond within one month.

9. Security Measures

We implement appropriate technical and organisational measures to protect your data, including:

• Secure Sockets Layer (SSL) encryption.
• Regular security assessments.
• Restricted access to personal data by authorised personnel only.

10. Third-Party Links

Our Site may contain links to external websites. We are not responsible for their content or privacy practices. Please review their policies before providing personal information.

11. Children’s Privacy

Our Site is not directed at children under 16. We do not knowingly collect personal data from minors. If you become aware that a child has provided us with personal data, please contact us so we can delete it.

12. Changes to This Privacy Policy

We may update this Policy from time to time. The “Last updated” date at the top will indicate when changes were made. We encourage you to review this page periodically.

13. Contact Us

If you have any questions, concerns or requests regarding this Privacy Policy, please get in touch:

Thank you for trusting Easy Smart Home with your personal information. We are dedicated to protecting your privacy and ensuring your data is handled securely.